Startup Stories

Scaling your startup: focus on brand, not just technology

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Product launch and team formation are just the early part of the startup journey – the real hard slog comes with scaling up, building a strong technology foundation, and creating a powerful competitive brand. YourStory launched a series of meetups in Pune and Mumbai, along with the Brand Launch Centre, on the important role of

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India Now Has Third-Highest Number Of Tech Startups In The World

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BENGALURU: In the basement of a Bangalore building, hundreds of young Indians sit in neat rows of desks typing furiously, all dreaming of becoming the new Steve Jobs or Mark Zuckerberg. A quarter of a century after liberalization kick-started India’s economic transformation, a new generation of young people are capitalizing on their parents’ hard-won financial

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Indian Startups And Entrepreneurs Get A Big Boost From India, UK Governments With Tech Rocketship Awards

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Hundreds of startups and entrepreneurs were given a platform to pitch their ideas and win global recognition through the Tech Rocketship Awards, backed by the UK’s Department for International Trade. Through Tech Rocketship, governments of both countries are laying a strong foundation for startups and entrepreneurs, and nurturing them to build a stronger company. Last

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Led by Alibaba Group, More Chinese Investment Continues To Flow Into Indian Startups

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Lately, there is a bit of China in some of the top Indian startups, from e-commerce platform Snapdeal and mobile wallet giant Paytm to ride sharing company Ola and travel portal MakeMyTrip. In the last year or so, India’s startups have seen an influx of investments from China’s top technology firms Alibaba and Tencent. The biggest

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Amazon Brings In Launchpad To Support Indian Startups

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In a move to help Indian start-ups launch, market and distribute their products to millions of Amazon customers across the country and globally through a dedicated store, Amazon India launched its much anticipated global programme — Amazon Launchpad in India this week. The e-commerce company has partnered with the Department of Industrial Policy and Promotion’s

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Silicon Valley Seeks To Benefit From India’s Startup Growth

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With India witnessing immense startup growth, the Silicon Valley has invited a group of top 30 Indian startupsproviding Software as a Service (SaaS) products at a global scale to establish links with Fortune 500 companies in the US. The event, StartupBridge India, aims to raise awareness among senior executives of large US companies about India’s

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IndiTatva, A New eCommerce Startup For Exclusive ‘Made in India’ Handicrafts

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IndiTatva, a new eCommerce startup venture by TriCycle Tribe in the handloom and handicrafts segment offers an exclusive and enormous range of curated products from different parts of India. IndiTatav brings the handcrafted and hand-woven treasures of artists across India into the lives of the new-age Indians with a contemporary twist. Ranging from Art to

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New mobile apps add fizz to Karva Chauth festival

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As lakhs of married women fast for the longevity of their marital life and well being of their husbands on Wednesday, the wait for the moon to show up is always a long one on Karva Chauth. It is only after they sight the moon that they can break their day-long fast. But to give

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Marketing Mantra : New-Age Startups Have Upped their Branding Game!

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Booking a front page of a newspaper at a humungous price, hiring a celebrity face as brand ambassador or shrill-voiced radio ads, are now being considered redundant ideas. Welcome to the new age world of advertisements which is fostered by our revolutionary startups! Very recently we have seen Snapdeal flash their new makeover and logo

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T-Hub launches initiative to connect startup ecosystems

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T-Hub, one of India’s largest startup ecosystem builder, in partnership with Uber and TiE Silicon Valley has announced the launch of T-Bridge — a unique initiative to connect startup ecosystems from around the world to India. The programme will connect Indian startups with global market opportunities, and help bring global startups to India. T-Bridge will

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